1. People love to get free stuff. A free eBook is
perfect. They will visit your web site to get the
free valuable information.
2. Give away the full version of your eBook in
exchange for testimonials. You can use these
customer statements to improve your ads’
effectiveness.
3. When you write and give away a free eBook
you will become known as an expert. This will
gain people’s trust and they will buy your main
product or service quicker.
4. Publish your web site in eBook format. Put the
eBook on a disk or CD-ROM then include it
with your direct mail packages. This can increase
the number of people that buy your product or
service.
5. Offer your eBook as a free bonus for buying
one of your main products or services. People
will buy the product or service more often when
you offer a free bonus.
6. Allow people to download your eBook for
free, if they give the e-mail addresses of 3 to 5
friends or associates that would be interested in
your eBook. This will quickly build your e-mail
list.
7. Create a directory of web sites in eBook form.
List peoples web sites in the directory that will
agree to advertise the eBook on their web site or
e-zine. This will give them an incentive to give
away or advertise your eBook.
